Mindset

fight your terms

You Are Not Supposed to Fight Specsavers on The...

Specsavers has more than 900 practices in the UK, a £2 billion turnover, and a marketing budget you will never match. Vision Express has 550 more. Between them and others,...

You Are Not Supposed to Fight Specsavers on The...

Specsavers has more than 900 practices in the UK, a £2 billion turnover, and a marketing budget you will never match. Vision Express has 550 more. Between them and others,...

simon yo quote

Keep Going. There Are No Grown-Ups Telling Us t...

Simon Woodroffe built Yo! Sushi from a single conveyor belt restaurant in  Soho into a global brand. Then he built YOTEL. He had no restaurant experience, no industry contacts, and...

Keep Going. There Are No Grown-Ups Telling Us t...

Simon Woodroffe built Yo! Sushi from a single conveyor belt restaurant in  Soho into a global brand. Then he built YOTEL. He had no restaurant experience, no industry contacts, and...

optical conference

What the Conference Keynote Can't Tell You

Conference season is here. Your inbox knows it. Your CPD log is getting a refresh. The speaker lineups are dropping for 100% Optical, Optrafair, BCLA — and if you've been...

What the Conference Keynote Can't Tell You

Conference season is here. Your inbox knows it. Your CPD log is getting a refresh. The speaker lineups are dropping for 100% Optical, Optrafair, BCLA — and if you've been...

optometry wellness app

Wellness Apps at Work: What They Say and What T...

Your employer gives you a meditation app. They also give you a 20-minute eye test slot, a conversion rate target, and a sales KPI review every Monday morning. One of...

2 comments

Wellness Apps at Work: What They Say and What T...

Your employer gives you a meditation app. They also give you a 20-minute eye test slot, a conversion rate target, and a sales KPI review every Monday morning. One of...

2 comments
employee benefits

The Benefit Optical Employees Actually Need

Vision Express made the trade press last week for partnering with Stream — formerly Wagestream — to give all UK employees access to financial planning tools, salary tracking, savings accounts...

The Benefit Optical Employees Actually Need

Vision Express made the trade press last week for partnering with Stream — formerly Wagestream — to give all UK employees access to financial planning tools, salary tracking, savings accounts...

jvp optometry business

Joint Venture Partnerships in Optical: The Bene...

They will tell you it is the best of both worlds. Your own practice. Your own patients. Your name above the door. The support of an established brand behind you....

Joint Venture Partnerships in Optical: The Bene...

They will tell you it is the best of both worlds. Your own practice. Your own patients. Your name above the door. The support of an established brand behind you....

Thank You to Our Sponsors